Marketer, Writer, Organizer
You’ll mostly find me with a smile, a cup of coffee, and a can-do attitude. I believe in doing everything 100%. And whatever has my attention, has all of it.
I’m a strategically focused marketer who thrives on solving complex challenges with streamlined, efficient strategies. With over 10 years of experience in B2B and B2C marketing, I bring a sharp focus to customer acquisition through multi-step processes that deliver exceptional results on time, every time.
For me, being a data-driven marketer is all about meeting customers exactly where they are. I’m relentless in understanding the audience to craft stories that resonate, intrigue, and inspire action. As a creative analyst, I use data to inform every decision, implementing winning strategies that drive meaningful outcomes for brands.
With a strong background in operations and project management, I excel at building sustainable, scalable systems that increase retention and expand customer relationships. My approach is rooted in KPIs and automation, ensuring streamlined processes that are replicable and deliver consistent results.
My experience spans both scrappy start-up environments and venture-backed companies, giving me the ability to manage the big picture while rolling up my sleeves to tackle new challenges. Whether it’s diving into new tools or uncovering fresh insights, I’m ready to adapt and execute.
When I’m not optimizing campaigns or designing strategies, you’ll find me exercising, doting on my plants, chasing after my kids, or getting lost in a good book.